FUTURE OF FOOD

“We support you to transform your company into healthy wealthy success story impacting & innovating the world, starting today”

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See Our Core Preposition

Why? How? What?

Why?

We believe in continuously challenging the status quo in our food system to create positive impact on people, the planet and profit.

How?

By assisting our clients to actively contribute to the quality of life and health of the world, through customer focus, innovative business models, processes and behavioral changes.

What?

With our 360⁰ business perspective, we support companies in their desire to innovate, to change and to seize opportunities in this changing world, based on their own knowledge, experience and passion.

Our Vision On The Food System

We have to build totally new systems and replace the old with systems build on the ecosystem principles focusing on a win win for economy, humanity, animals and the planet we live from..

Countries not resilient enough

Food related health issues

Inequality of income

Not everybody has access to clean safe healthy food

Food production to far from consumer

Not enough alignment between production and consumption

Too much deforestation due to classic agriculture

Too much water usage in classic agriculture

Unhealthy food diets

Mass food strategies in stead of personalized food

Fragmented strategies in stead of ecosystem solutions in urban areas

Weak lobby power due to no collaboration in healthy food industry

Health ecosystem are build on curative systems and business models

unhealthy food consumption globally

Lack of business model creativity

A lack of idiots wanting to replace the broken system

OUR MISSION & BHAG

“We are on a mission to accelerate the transition to a healthier and greener world by inspiring and strengthening ambitious companies towards profitable sustainable impact. Purpose driven companies do not only win in their markets, but also win for planet and people”

We, together with you, strive to get an additional 75 million people to eat healthy and sustainable (fresh) food by 2030.

We accelerate change successfully

The solution lies in change

The transition to a new food ecosystem, means a simultaneous disruption on all levels within the value chain: consumer, retail/trade, logistics, growers, research, suppliers…

So lets start!

Action

Learning by doing converts visions and new ideas into a winning business

Innovate

Co-create and validate solutions with stakeholders, partners, customers and specially end users, but also empower people within the company to innovate, implement and internalize new solutions and methods

Dream

Clear vision – end in mind.

Copy - Adapt - Paste

Learn from other industries, sectors and minds how to innovate, before reinventing the weel

User Validation

What problems can you really solve or which dreams can you really fulfill of your customer and end customer

Stop

Free up time, means & money, energy to invest in new innovative solutions based on actual demand